Kusumanegara, R., & Nobelson, N. (2023). THE INFLUENCE OF PRODUCT QUALITY, BRAND IMAGE, AND ELECTRONIC WORD OF MOUTH ON PURCHASING DECISIONS (STUDY ON MIXUE PRODUCTS IN BOGOR CITY). Jurnal Manajemen, 11(4), 368-374. https://doi.org/10.36546/jm.v11i4.980